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florida

Florida’s New (2012) Congressional Map

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Now in a single handy post.  An analysis from the prospective of progressive Democrats of the newly drawn US House district boundaries in Florida.  Despite Florida voters passing Amendments Five (State) and Six (Federal) in 2010 (Fair Districts), the new map is rife with partisan gerrymandering.  Who cares about the wishes of the people when the RPOF has super majorities?  Data for Obama/McCain, Sink/Scott, party registration and racial composition is pulled from the Orlando Sentinel.

UPDATE: DailyKos Elections put together a great grid of information here.

My prediction is that 6-8 years from now, this redistricting process will be seen as a drastic overreach that blew up in the face of the RPOF.

Updates will be inserted as they are available – consider this a living document.  Please email us with missing information.

 

US House District 1: Resembles the old first district, is composed of the western half of the panhandle.  This is a strong Republican seat with over 50% Republican registration.  John McCain’s 2008 Presidential campaign and Rick Scott’s 2010 Gubernatorial campaign both pulled in well over 60% of the vote in this district.

Incumbent Republican Rep. Jeff Miller isn’t expected to face serious opposition.  A variety of ‘some guys‘ have filed.

 

US House District 2: This seat resembles the old second district, composed of the eastern half of the panhandle with Tallahassee composing a huge chunk of the population.  Democratic registration is over 54%, but this isn’t the super safe territory that would imply.  Obama took just 47% of the vote here, bested by McCain’s 52%.  Alex Sink fared better versus Rick Scott, netting a 52% to 45% victory.  Prior to 2010, this seat was held by Conservative Blue Dog Democrat Allen Boyd.  With a strong minority population (23.5 Black, 5% Hispanic) this seat is absolutely winnable by a progressive Democratic candidate.  It should end up in Democratic hands in 2012.  With a strong campaign effort and help down ticket, Barack Obama could win this district in 2012.

Incumbent Republican Steve Southerland will seek re-election and a gaggle of Democrats have already jumped in the fray to challenge him for this enticing seat.  State Rep. Leonard Bembry, Former Bay County Democratic Chair/Lawyer Alvin Peters, and Environmental Activist Jay Liles are in, rumors of additional candidates exist.  Ex-Republican Nancy Argenziano, former State Senator, former State Rep and former Charlie Crist appointed Public Service Commissioner and party revolution activist first indicated she might seek the seat as a Democrat last summer, but has filed for the seat as an Independent.  Argenziano is seeking State House instead of US House.

 

US House District 3: A gigantic swath of land spanning from the Gulf Coast to the Saint Johns river just outside Jacksonville, this seat is absolutely criminal.  It skirts around a variety of cities, avoiding urban/minority populations and progressive neighborhoods.  The intent appears to be to drown out the Yellow Dog Democratsthat dominate this region with rural and suburban engaged conservative voters.  Democrats outnumber Republicans in registration, 43.5% to 39% but neither Obama (39.5%) nor Sink (40.5%) performed in line with the registration.  This district combines parts of the old 4th, 5th, and 6th districts, all of which were held by Republicans in 2010 and prior.

If Sink’s performance was slightly better, this would be easily identified as a ripe target for Democrats, but at 40.5% it was pretty abysmal, only 1% better than Obama’s in 2008.  However, Sink’s campaign was horrific statewide and lacked any field effort in these rural counties.  There was no support down ticket in this region in 2010 and Rick Scott funded a heavy field operation throughout these rural counties.  My conclusion is that this is territory we should be working for aggressively in 2012 and beyond.  If we fielded quality candidates at the State House, State Senate and US House levels for (several) consecutive cycles, we could likely revive the Yellow Dog base that already exists and turn this region of the state at least purple.

Incumbent Republican women hating Rep. Cliff Sterns has announced he will seek this seat in 2012, joining a primary adventure with Clay County Clerk of Court James Jett and State Senator/Former Alachua Sheriff Steve Oelrich and one or more some guys.

Jett announced that Stearns and associates made attempts to bribe him out of the race.  Jett turned over recordings to the FBI and Lt. Gov Jennifer Carroll is rumored to be implicated in the corruption.

 

US House District 4: This seat resembles the old district 4, wrapping around Jacksonville while avoiding Democratic neighborhoods and minorities as much as possible.  Currently held by Republicans, likely to remain so with a 10.5% registration advantage and the history of both McCain and Scott breaking 60% in the district.

Incumbent Republican Ander Crenshaw will seek re-election here, a parade of some guys may or may not challenge him the primary and/or general election.

 

US House District 5: Possibly the most criminally gerrymandered seat in Florida, though not really any worse than it’s former incarnation as District 3.  Held by long time Democratic Representative Corrine Brown, this is a majority-minority seat (49% Black, 11% Hispanic) that stretches from Jacksonville to Gainesville and then down to Orlando’s urban community.  Don’t think it is criminal?  There are multiple places where you can stand and have this district North, South, East and West of you, while not being in this district.  Conversely you can say the same about some of the districts that are wrapped around the 3rd.  There is no reasonable argument that this district is compact.  It at times gets narrow enough to be filled with a moderate sized high school marching band (though some of them would need to be on rafts) and expanding as wide as is needed to pack in large urban/Democratic populations.  This is what ‘packing’ is all about.  Make adjacent districts better for the opposing Republican Party by packing as many Democrats in to one district as is possible. As it is constructed, 60.5% of registered voters are Democrats, Obama cleared 70% and Sink mustered a healthy 65%.  I’m all for honoring the Voting Rights Act (VRA) but we must also preserve compact and contiguous communities – it isn’t either or, we can do both.  If this district were redrawn honoring the intent of Amendment 6, it is extremely likely there would more more opportunity for minority representation and CERTAIN that the region would be better represented in Congress.

Incumbent Rep. Corrine Brown will face a variety of some guy Republican and 3rd party candidates.

 

US House District 6: This is primarily what used to be the 7th Congressional district.  The Atlantic coast from just south of Jacksonville, including St. Johns, Flagler, and Volusia counties.  Incumbent John Mica is redistricted out, joining his two friends from Winter Park in a game of ‘which seat looks best?’  Mica announced recently he will run in the new 7th District, which lines him up for a primary with Representative Sandy Adams.  The open 6th district is pretty tough territory for Democrats, with a 40% to 36.5% Republican registration advantage and decent performance numbers from both McCain (53.4%) and Scott (54.6%).  Though to be fair, in neither 2008 nor 2010 was there much effort by challenger campaigns in these counties.  This seat is well within range to be picked up with a 2-3 cycle effort and with the right circumstances it could be won by Obama and a strong Democratic challenger candidate in 2012.

The lack of major media markets within the district make it more challenging, like much of Florida this seat will require an expensive and high quality field effort to be flipped.

Craig Miller recently dropped his US Senate bid to run for this open seat, he has been joined in the primary by a Jacksonville area lawyer/Iraq Vet Ron DeSantis and more are expected to join the fray.  Several Democrats have expressed interest in running for this seat, only Vipin Verma is currently filed for the old 7th (who?) and will presumably refile for the new 6th where he lives.

State Rep Fred Costello (Ormond Beach) is also running as a Republican.  Jacksonville City Councilman Richard Clark joins the Republican Primary, a graduate of Nease High School but currently resides in Jacksonville.  He asserted he would only return to St. Johns if elected, maintaining his status on the Jacksonville City Council in the mean time.

 

If you are a progressive Democratic candidate already filed or considering running for US House, please contact us ASAP.

 

US House District 7: Comprised of the suburbs north and east of Orlando, including Winter Park (current home to three Members of Congress).  Rep. John Mica and Rep. Sandy Adams have both already announced to seek this seat, setting up a establishment powerhouse versus Tea Party darling primary.

The data shows this to be one of the most competitive seats in the state, with McCain having edged Obama 49.9% to 49.1%.  Registration is a 39.4% to 35% Republican advantage.  A fairly affluent and overwhelmingly (70%) white district, there is also a sizable and growing Hispanic population (17%).  Scott bested Sink 50.5% to 45.6%, more a sign of Sink’s abysmal campaign and Scott’s strength than a shift in voter behavior.

This is an incredible opportunity for a challenger candidate to join the fray and take a seat the RPOF is counting on and put it in play.  Nick Ruiz III, endorsed by Blue America is seeking the seat as a Democrat.  Mr. Ruiz ran for the 24th district as an NPA/3rd Party candidate in 2010.  He raised no money in 2010 and is on a track to raise only slightly more despite the Blue America endorsement in 2012.  Ruiz is a fountain of great progressive policy, but doesn’t appear to have any understanding of campaigns, elections or politics as a whole – i$ he ever going to get it?  As of yet, I am unaware of any serious Democratic candidates for this race, do you have any ideas?

Jason Kendall has also announced to run for District 7 as a self professed Blue Dog Democrat.  He has an impressive education in diplomacy and policy but no real indicators about his capacity as a candidate thus far.

 

US House District 8:  This seat greatly resembles the old District 15 along the central Atlantic (Space) coast, and will be fairly friendly to incumbent Republican  Rep. Bill Posey.  Registration is 44% R, 35% D with both McCain and Scott scoring roughly 55%.

No serious Democratic challengers have emerged as of yet, but 2010 ‘some guy’ candidate Shannon Roberts is running again.  She posted $30,000 raised in 2010 and finished the campaign with a small debt.

Democratic Attorney, MIT grad and President of Space Coast Tiger Bay Club David Gunter is also running.

 

US House District 9:  South of Orlando, this seat includes pieces of 8, 15, and 24, is considered one of the two “new seats” Florida gained.  Currently no Republicans are seeking this Open seat.  Obama’s just over 60% and Sink’s 53% are strong indicators this will be a Democratic seat, the fact that Alan Grayson is seeking it in 2012 pretty much guarantees it.

Some guy’ Republican accountant Mark Oxner is challenging Grayson.

 

US House District 10: Primarily composed of Rep. Daniel Webster‘s 8th district with a piece of the 5th, this is Disney and the west Orlando Suburbs.  Republicans hold a 40.3% to 36.8% registration advantage, McCain scored a 52% to 47% win here in 2008. 10.5% of the district is Black, 14% Hispanic – both of these numbers should rise over the course of the decade.

Webster is seeking re-election here and he will likely face a stiff challenge.  Orlando Police Chief and former Social Worker Val Demings has already posted strong fundraising numbers and collected some valuable endorsements/attention.

 

US House District 11:  North of Tampa, from the Gulf Coast up to the Ocala National Forest this is another fairly large and largely rural district.  Incumbent Rich Nugent gets 59% of his old 5th CD as well as about a quarter of the old 6th CD.  Republicans lead registration 42% to 37%, both McCain and Scott were in the 55% ballpark.  As with the 10th CD, Obama scored about 4% better than Sink.

Nugent will seek re-election and Don Browning, a former Winter Springs City Councilor has filed to challenge him in the Republican Primary.  This is territory Democrats haven’t put up a serious fight for in a long time, like the new 6th and 3rd CD’s.  Given a long term commitment and quality campaigns, these numbers could be brought back in to competition.

 

US House District 12:  Tampa’s northern suburbs, composed of the old 9th (57%) and 5th (39%).  Incumbent Republican Rep. Gus Bilirakis is seeking re-election in this right leaning seat.  Registration is 40.1% to 34.7% in favor of the Republicans, both McCain and Scott were at 52% and again Obama outperformed Sink by 3%.

Some guy’ Jonathan Michael Snow has filed intent to challenge Bilirakis.  Certain to be a fund raising powerhouse, Snow is a certified photo specialist at Walgreens and former substitute teacher with a BA in History.

 

US House District 13:  This coastal district sits west of Tampa Bay and includes more than 80% of Rep. Bill Young’s old 10th district.  Every cycle rumors swirl the Rep. Young will retire – eventually they will be right unless he is defeated first.  First elected in 1970, Young is now 81 and the longest serving Republican in the House.  This is a district that Obama won in 2008 with better than 51% of the vote and Sink edged Scott 48.5% to 46.6% in 2010.

Young turned back a challenge from Democratic State Senator Charlie Justice in 2010.

Former Congressional staffer Jessica Ehrlich and former School Board Member Nina Hayden have announced for the Democratic Nomination.  Hayden was out raised $800,000 to $20,000 in her bid against State Senator Jack Latava in 2010, putting the pressure on her to demonstrate she isn’t just a ‘some guy‘ candidate.  Ehrlich, a lawyer has worked for both Republican (Clay Shaw) and Democratic (Stephen Lynch) members of the House.

Vultures are circling for this seat, with several filings and a bunch of rumors.  Check back for more information as this one evolves.  This seat should be a top target for Democrats with the new lines and Obama on the ballot again.

 

 

US House District 14:  Democratic Rep. Kathy Castor’s Tampa Bay seat, with better than 50% Democratic registration, 65% Obama performance and 61% Sink performance – this is a solid D hold barring a major catastrophe/scandal shifting the landscape.

A few ‘some guys’ have filed for the Republican race to get slaughtered.

 

US House District 15: This district is a block of land surrounding I-4 between the populations of Tampa and Orlando, about half of the district was Republican Rep. Dennis Ross’s 12th district, with ~30% coming from the 9th district.  Democrats hold a slight registration advantage, very slight at 39% to 38.6%.  McCain and Scott both won the seat with 53% and 52.5% respectively.

This district includes Alex Sink’s hometown of Thonotasassa, it would be interesting to see if she could compete for this seat with a significantly better campaign than she ran for Governor.  No doubt she could raise the money, but finding a message that resonates and demonstrating the capacity to connect with the voters remains to be seen.  It would also require her to listen to people who actually understand elections, so they can explain to her that running away from the President will not help her (he outperformed her in this seat as well).

I don’t expect Sink to give serious consideration to running and her recent statements committing to building a non-partisan think tank to find policy solutions for Florida indicate she wishes to stay relevant while not actually understanding what the problems are.

 

If you are a progressive Democratic candidate already filed or considering running for US House, please contact us ASAP.

 

US House District 16:  This Sarasota based district is 96% of Republican Representative Vern Buchanan‘s old 13th CD.  The balance comes from the old District 11 (Castor).  There are a number of affluent coastal communities in this 83.5% white district.  Obama fared fairly well with 48% of the vote, Sink less so with 44%.  McCain took 50.8% while Rick Scott took 51.7%.  Moderates have struggled challenging Buchanan in the past, with Christine Jennings coming very close in 2006, less so in 2008 despite very strong fund raising.  Registration tilts to the Republicans 43.6% to 32.8%.

Buchanan is seeking re-election here with his incredibly deep pockets.  In addition to breaking campaign finance laws, Buchanan is an actual used car salesman (he owns a string of dealerships and had a variety of law suits filed against him on related issues).  Democratic State Representative Keith Fitzgerald has announced he will challenge Buchanan.  Fitzgerald is a well liked by progressive activists around the state and should make this a race to watch.

 

US House District 17:  This massive chunk of land in the center of south Florida is mostly inland but with a touch of exposure on the Gulf coast.  It is a melding of pieces of the old 16th (Rooney-R), 12th (Ross-R) and 14th (Mack-R).  Registration is much closer than one might expect, Republicans holding 40.7% and Democrats a healthy 37.7%.  Obama performed better than Sink with 43% while both McCain and Scott were just over 55%.

As part of a multi-candidate shuffle, Republican Incumbent Tom Rooney agreed to move in to this district (he lives in the 18th) opening the door for Allen West to take the 18th and Adam Hasner to seek West’s 22nd.  At this point opposition appears to be limited to a variety of ‘some guys’.

 

US House District 18:  This south Atlantic coast district is a pretty decent sized chunk of land that is slightly more friendly for Tea Bagger Incumbent Allen West, but not exactly friendly confines.  The composition is 65% of Rooney’s old 16th (including his current home), 23% of West’s old 22nd, and a 9% slice of Democratic Rep. Alcee Hastings’ 23rd.  Republicans lead registration 38.0% to 37.3%.  Obama won the district 51%-48% and Rick Scott took it 49%-47%.  How this seat plays out in 2012 could have a big impact on Florida’s Electoral Votes and the Presidential Race as a whole.

Incendiary incumbent Rep. Allen West (lives in Democratic Rep. Debbie Wasserman Shultz 20th district) worked out the three player trade that sent a case of Bud Light Premium and an intern to be named later to Rooney in exchange for Rooney moving to the new 17th, West snagging the new 18th and giving Adam Hasner a place to land in the 22nd District in the aftermath of his stillborn US Senate campaign.  West was dogged by two aggressive Democratic challengers in the 22nd, one of whom followed him to the 18th, upstart young Democrat Patrick Murphy.  Murphy went from ‘some guy’ to serious player in a very short time, with aggressive progressive messaging and nose to the grindstone fund raising.  He boasted $1.3 Million raised at years end.

2006 Candidate (against Mark Foley) David Lutrin had already been running for this race prior to the musical chairs, framing himself as a progressive.  Lutrin has done nothing thus far to rate consideration beyond ‘some guy’ status with a year end filing of $185 raised.  There is no K there.  No comma.  $185.  Lutrin has withdrawn and endorsed Murphy.

Given Allen West’s volatility, a strong and (major) error free campaign by a progressive Democrat could certainly pick this seat up in 2012.

Martin County Sheriff Robert Crowder ended the speculation and announced he will challenge West in the Republican Primary.

Tea Party Chairman and Independent Everett Wilkinson has also announced he is considering running against West on the basis that the district should be represented by a local.  The intriguing element is that Wilkinson is an Independent which could have significant ramifications in the general election.

 

US House District 19:  Southern Gulf coast including Fort Myers and Naples, composed almost entirely (98%) from Republican Representative Connie Mack IV’s old 14th District.  This is among the most Republican districts in the state, with a 47% to 28% in registration and with Rick Scott posting a healthy 61%.  Obama fared a bit better than Sink, losing 56.8% to 42.3% to McCain while Sink was ~35% against Scott’s 61%.  Racially the seat is nearly 15% Hispanic and 6% Black, it is possible that over the decade those numbers will both grow, putting this seat closer to competition.

Incumbent Republican Connie Mack IV is seeking the Republican nomination to face Bill Nelson for US Senate leaving this seat open and somewhat of a free for all…as long as you are a Republican.  Thus far none of the ‘some guys’ have really distinguished themselves, though at least three are in the ballpark of $100,000 raised.

 

US House District 20: This inland West Palm Beach/Fort Lauderdale seat is serious nothing to see here territory.  Democrats lead registration 65% to 14% in this 48.9% Black, 18.5% Hispanic seat.  Obama won by a paltry 61% margin – 80% to 19%, Alex Sink only won 78%-20%.  This is a majority minority seat, which is how the Republicans justify drawing a district with more nooks and crannies than anything Thomas’s makes.  It isn’t as bad as the 5th CD, but it is pretty awful.

Democratic incumbent Representative Alcee Hastings will seek re-election, he will win.  At least that is what my magic 8-ball says.

 

US House District 21: This seat snugs inside the embrace of District 20, another safe Democratic seat with a 48%-26% registration advantage.  Both Obama and Sink cleared 60%.  This district includes 76% of Democratic Representative Ted Deutch old 19th district and 15% of what was West’s 22nd district.

Deutch is seeking re-election and should coast, regardless of how many ‘some guys’ jump in.

 

US House District 22:  Completing the ménage à trois with the 20th and 21st, this district hugs the Atlantic coastline of Palm Beach.  Democrats hold a 41.5% to 32.6% registration advantage and the Obama 56.7% to 42.5% victory were too tough for Incumbent Republican Allen West, who yet again ran like a coward to more friendly confines.  If he keeps this up, he will still be living in the 23rd District represented by Congresswoman Debbie Wasserman Shultz and running in southern Georgia.

For roughly the past year, former Palm Beach Mayor Lois Frankel and Patrick Murphy (see District 18) have been working hard, raising money and poking West with sharp sticks, scooping roughly $1.3 Million each in 2011.  Murphy has now moved on to the 18th, and Frankel has been joined by Broward Commissioner Kristin Jacobs with rumors of other potential candidates enticed by the open seat.  Jacobs’ announcement derided Frankel as divisive.

Republican Adam Hasner, former State House Majority Leader, abandoned his going-nowhere US Senate campaign to announced for this seat immediately after West announced intent to seek the 18th.  He may face a primary challenge from Broward County Commissioner Chip LaMarca who has launched an exploratory committee.

The numbers here are extremely favorable, barring a major catastrophe, whichever Democrat wins the primary should coast to a win in November despite Hasner’s formidable stature.

 

US House District 23: Miami Beach up through Hollywood with a tail inland at the northern end of the district.  Registration is 48.5% for Democrats, 25% Republicans, so this is another ‘nothing to see here’ seat.  Obama and Sink again both broke 60%.

Incumbent Democratic Congresswoman and DNC Chairwoman Debbie Wasserman Shultz holds this seat, and she ain’t going nowhere despite a field of ‘some guys’ lined up to challenge her.

 

US House District 24:  Miami’s majority-minority seat, this seat includes Miami Gardens, North Miami and Opa-Locka.  51.7% Black and 33% Hispanic, this seat holds the distinction of the smallest White population in the state at 12.6%.  Obama and Sink both scored in the neighborhood of 85%, incumbent Democratic Representative Frederica Wilson is likely to coast to re-election until she decides to move on, just as Kendrick Meek and Carrie Meek before her.

Rudy Moise, one of the many Democratic candidates that sought this seek in the open race to replace Kendrick Meek that was won by Rep. Wilson, has announced he seek the seat again challenging Wilson in the primary.

 

US House District 25:  A large geographic footprint, this district includes a bit of the Everglades, Big Cypress National Preserve and a huge Hispanic population at 71%.  Republicans hold the registration lead 40% to 32% and a moderate performance lead with McCain beating Obama 54%-46% and Scott over Sink by a slightly wider 57%-41%.

Incumbent Republican Representative Mario Diaz-Balart abandoned his old 25th CD seat in 2010 to seek the more friendly seat of his retiring brother Lincoln Diaz-Balart.  In a strange twist, he gets the old number back along with 34% of his old seat and 51% of his current district.  ’Some guy’ Democrat Shannon Richard Harvilla of Pompano Beach is challenging Diaz-Balart.

 

US House District 26: The tip of the state and the Keys, this is one of the most competitive districts in the state.  Voter registration runs tight, Republicans at 36.8%, Democrats at 35.7%.  McCain edged Obama 49.9% to 49.5%.  Scott and Sink was even closer at 49.0% to 48.76%.  This seat is majority Hispanic at 69%.

First term incumbent Republican David Rivera wasted no time getting caught up in a variety of scandals.  Which isn’t news considering his use of a vehicle to crash his way to victory in the State Legislature years ago…

Democratic State Representative Luis Garcia announced last summer he would challenge Rivera.  The combination of Rivera’s anemic fund raising as an incumbent and Garcia’s decent fund raising has eliminate the money gap, but that is certainly subject to change given how low the numbers currently are on both sides.

A variety of ‘some guys’ are either in or rumored to be considering a run.

 

US House District 27:  Miami, South Miami and Coral Gables, this is another very competitive seat.  Registration tilts 38.2% to 35.8% in favor of the Republicans and this is also a majority Hispanic seat at 75%.  McCain edged Obama 50.9% to 48.5% and Scott beat Sink 50.6% to 47.5%.

Incumbent Republican Ileana Ros-Lehtinen has proven to be a formidable opponent, over performing statewide Republican candidates by 10%.

Possibly the best hope for a progressive victory here is a rematch with 2008 nominee Annette Taddeo.  Taddeo’s 2008 campaign under performed significantly, weighed down early by State/National Party rejection, Taddeo didn’t really find her feet until the final weeks of the campaign.  She quickly became a favorite of progressive activists around the state.  Taddeo could also be a viable candidate in the adjacent 26th District.

 

Summary for North Florida Districts 1-6:  There are currently five Republicans and 1 Democrat representing this territory.  With no major changes to the map as passed by the legislature, it is highly likely we will regain District 2 in 2012, and there is an outside chance at picking up Districts 3 and 6 over the next three cycles.  To swing these six seats from 5R/1D to 2R/4D would be a huge coup, particularly when you consider the lengths to which Republicans went to protect themselves with gerrymandering.  If the DOJ/Courts find fault with the maps as drawn, particularly with regard to the abomination that is District 5, the chances of Democratic gains in north Florida grow significantly.

Summary of the I-4 Corridor Districts 7-15: Looking at this package of seats, 7 through 15, Democrats currently hold 1 (14) and 1 seat is ‘new’ (9), but likely to be picked up by the Democrats.  Over the next 2-3 cycles, we could see gains in 7, 10, and 13.  I’m also intrigued by 15, where the numbers look appealing and the right candidate could knock out a weak incumbent.

Summary of Districts 16-27:  In the territory south of the I-4 Corridor, there are a great deal of opportunities for Democratic (Progressive) pick ups in 2012 and/or over the next few cycles.  Obama’s South Florida GOTV operation was incredible in 2008, but in far too many cases they were 1-shot voters, ignoring the under card – leaving challengers like Taddeo, Joe Garcia and Raul Martinez well short of Obama’s vote totals in their districts.  If OFA 2.0 can work out those kinks, the new map could yield some significant gains in 2012 starting with 18 and 22.  16, 26 and 27 are the next best targets here, with the new maps making all of these seats virtual toss ups IF quality candidates/campaigns emerge.

Currently this block is 7R-4D-1New, with an aggressive effort it is reasonable to see 4 gains for progressive Democrats, moving the block to 4R-8D over the next 2-3 cycles.  Long term, as with the I-4 Corridor, minority population growth should diminish the slim Republican margins gerrymandered in to the map.

 

Statewide Outlook:  Statewide we could see as many as 10 more Democratic Members of Congress over the next 2-3 cycles. From 19R-6D to 11R-16D, quite a swing.  Will the Florida Democratic Party do the necessary infrastructure building, recruitment and training to get this done?  Will they commit to a 67-County strategy putting statewide candidates in a better chance to win?  Or will they stick to the 2010 (and previous cycles) strategy of putting all of their eggs in a single statewide candidate’s basket and hope they don’t get smashed?

MPA Political Founder Mario Piscatella

Florida Redistricting: A Look at US House Seats Part 1: 1-6

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This is the first in a series discussing the newly drawn US House district boundaries in Florida.  Despite Florida voters passing Amendments Five (State) and Six (Federal) in 2010 (Fair Districts), the new map is rife with partisan gerrymandering.  Who cares about the wishes of the people when the RPOF has super majorities?  Data for Obama/McCain, Sink/Scott, party registration and racial composition is pulled from the Orlando Sentinel.

 

UPDATE: DailyKos Elections put together a great grid of information here.

 

 

US House District 1: Resembles the old first district, is composed of the western half of the panhandle.  This is a strong Republican seat with over 50% Republican registration.  John McCain’s 2008 Presidential campaign and Rick Scott’s 2010 Gubernatorial campaign both pulled in well over 60% of the vote in this district.

 

US House District 2: This seat resembles the old second district, composed of the eastern half of the panhandle with Tallahassee composing a huge chunk of the population.  Democratic registration is over 54%, but this isn’t the super safe territory that would imply.  Obama took just 47% of the vote here, bested by McCain’s 52%.  Alex Sink fared better versus Rick Scott, netting a 52% to 45% victory.  Prior to 2010, this seat was held by Conservative Blue Dog Democrat Allen Boyd.  With a strong minority population (23.5 Black, 5% Hispanic) this seat is absolutely winnable by a progressive Democratic candidate.  It should end up in Democratic hands in 2012.  With a strong campaign effort and help down ticket, Barack Obama could win this district in 2012.

Incumbent Republican Steve Southerland will seek re-election and a gaggle of Democrats have already jumped in the fray to challenge him for this enticing seat.  State Rep. Leonard Bembry, Former Bay County Democratic Chair/Lawyer Alvin Peters, and Environmental Activist Jay Liles are in, rumors of additional candidates exist.  Ex-Republican Nancy Argenziano, former State Senator, former State Rep and former Charlie Crist appointed Public Service Commissioner and party revolution activist first indicated she might seek the seat as a Democrat last summer, but has filed for the seat as an Independent.

 

 

US House District 3: A gigantic swath of land spanning from the Gulf Coast to the Saint Johns river just outside Jacksonville, this seat is absolutely criminal.  It skirts around a variety of cities, avoiding urban/minority populations and progressive neighborhoods.  The intent appears to be to drown out the Yellow Dog Democrats that dominate this region with rural and suburban engaged conservative voters.  Democrats outnumber Republicans in registration, 43.5% to 39% but neither Obama (39.5%) nor Sink (40.5%) performed in line with the registration.  This district combines parts of the old 4th, 5th, and 6th districts, all of which were held by Republicans in 2010 and prior.

If Sink’s performance was slightly better, this would be easily identified as a ripe target for Democrats, but at 40.5% it was pretty abysmal, only 1% better than Obama’s in 2008.  However, Sink’s campaign was horrific statewide and lacked any field effort in these rural counties.  There was no support down ticket in this region in 2010 and Rick Scott funded a heavy field operation throughout these rural counties.  My conclusion is that this is territory we should be working for aggressively in 2012 and beyond.  If we fielded quality candidates at the State House, State Senate and US House levels for (several) consecutive cycles, we could likely revive the Yellow Dog base that already exists and turn this region of the state at least purple.

Incumbent Republican Cliff Sterns has announced he will seek this seat in 2012, joining a primary adventure with Clay County Clerk of Court James Jett and State Senator/Former Alachua Sheriff Steve Oelrich and one or more some guys.

 

US House District 4: This seat resembles the old district 4, wrapping around Jacksonville while avoiding Democratic neighborhoods and minorities as much as possible.  Currently held by Republicans, likely to remain so with a 10.5% registration advantage and the history of both McCain and Scott breaking 60% in the district.

Incumbent Republican Ander Crenshaw will seek re-election here, a parade of some guys may or may not challenge him the primary and/or general election.

 

US House District 5: Possibly the most criminally gerrymandered seat in Florida, though not really any worse than it’s former incarnation as District 3.  Held by long time Democratic Representative Corrine Brown, this is a majority-minority seat (49% Black, 11% Hispanic) that stretches from Jacksonville to Gainesville and then down to Orlando’s urban community.  Don’t think it is criminal?  There are multiple places where you can stand and have this district North, South, East and West of you, while not being in this district.  Conversely you can say the same about some of the districts that are wrapped around the 3rd.  There is no reasonable argument that this district is compact.  It at times gets narrow enough to be filled with a moderate sized high school marching band (though some of them would need to be on rafts) and expanding as wide as is needed to pack in large urban/Democratic populations.  This is what ‘packing’ is all about.  Make adjacent districts better for the opposing Republican Party by packing as many Democrats in to one district as is possible. As it is constructed, 60.5% of registered voters are Democrats, Obama cleared 70% and Sink mustered a healthy 65%.  I’m all for honoring the Voting Rights Act (VRA) but we must also preserve compact and contiguous communities – it isn’t either or, we can do both.  If this district were redrawn honoring the intent of Amendment 6, it is extremely likely there would more more opportunity for minority representation and CERTAIN that the region would be better represented in Congress.

Incumbent Corrine Brown will face a variety of some guy Republican and 3rd party candidates.

 

US House District 6: This is primarily what used to be the 7th Congressional district.  The Atlantic coast from just south of Jacksonville, including St. Johns, Flagler, and Volusia counties.  Incumbent John Mica is redistricted out, joining his two friends from Winter Park in a game of ‘which seat looks best?’  Mica announced recently he will run in the new 7th District, which lines him up for a primary with Representative Sandy Adams.  The open 6th district is pretty tough territory for Democrats, with a 40% to 36.5% Republican registration advantage and decent performance numbers from both McCain (53.4%) and Scott (54.6%).  Though to be fair, in neither 2008 nor 2010 was there much effort by challenger campaigns in these counties.  This seat is well within range to be picked up with a 2-3 cycle effort and with the right circumstances it could be won by Obama and a strong Democratic challenger candidate in 2012.

The lack of major media markets within the district make it more challenging, like much of Florida this seat will require an expensive and high quality field effort to be flipped.

Craig Miller recently dropped his US Senate bid to run for this open seat, he has been joined in the primary by a Jacksonville area lawyer/Iraq Vet Ron DeSantis and more are expected to join the fray.  Several Democrats have expressed interest in running for this seat, only Vipin Verma is currently filed for the old 7th (who?) and will presumably refile for the new 6th where he lives.

State Rep Fred Costello (Ormond Beach) is also running as a Republican.

 

Summary for Districts 1 through 6:  There are currently five Republicans and 1 Democrat representing this territory.  With no major changes to the map as passed by the legislature, it is highly likely we will regain District 2 in 2012, and there is an outside chance at picking up Districts 3 and 6 over the next three cycles.  To swing these six seats from 5R/1D to 2R/4D would be a huge coup, particularly when you consider the lengths to which Republicans went to protect themselves with gerrymandering.  If the DOJ/Courts find fault with the maps as drawn, particularly with regard to the abomination that is District 5, the chances of Democratic gains in north Florida grow significantly.

 

If you are a progressive Democratic candidate already filed or considering running for US House, please contact us ASAP.

UnConventional Wisdom: Looking Back to Win in the Future

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In honor of the FDP’s dentist endorsed sugar coated retrospective of the 2010 election season, a look at how candidates and campaigns should handle the aftermath of a campaign in preparation for a future campaign.

First, despite amusing quotes projected by some of 2010′s candidates, no campaign is perfect, no campaign is without mistakes, no campaign is without missed opportunities.  If you can’t locate your mistakes and missed opportunities, you need to seek help with the process from actual campaign professionals, not sycophants or cronies with titles of professionals, actual professionals.

Second, admitting weaknesses is the only path to correction and (continued or future) success.  Often the notion of “protecting morale” is put ahead of admitting weakness, thereby causing the use of excuses.  The biggest problem with excuses used to protect morale is that the people projecting them, begin to believe them.  Those that are ignorant of the reality of history, including their own, are doomed to screw the constituents of their district again.  Please spare us from that – we have too much experience with that already.

In the later stages of a campaign, there is value to morale and the general projection of a positive attitude, in this retrospective time, preceding the next campaign cycle, there is only value in honest assessments that result in improvements for the campaigns to come.  However, even in those late stages of campaigns, while projecting confidence and positive attitudes, you must be able to assess your weaknesses as a candidate/campaign and take action to correct those weaknesses or mitigate the impact of those weaknesses on the outcome of the election.  This is something that Republicans traditionally do very well and that Democrats typically do terribly, particularly in states of “inbred talent”.

If you ran in 2010 and are considering running again, in 2012 or some other future date, how do you proceed?  First you need to start from the beginning, what were the goals set at the start of the campaign, where they the correct goals?  Were those goals achieved, where did the campaign come up short?  How does the landscape assessment from the start of the campaign match with the reality of what happened during the campaign?  Were key factors ignored in the setting of goals or drafting of the landscape memo?  What additional goals should have been set and tracked?  What goals were set but never measured?  Can we go back and measure them now?

Second, look for the most obvious mistakes, identify them and follow the trail thereafter to how many later missteps were caused by that “big mistake”.  Identify each individual component of the mistake and think about how you/the campaign could have better handled the situation.  Look at both the near and long term effects thereof…such as supporters you had that were lost and the potential future supporters that were lost before they could even be found.  Utilizing timelines of different aspects of the campaign can be very helpful, charting fundraising, volunteer hours, voter commitments, event attendance and other measurable aspects of the campaign and then being able to overlay those timelines with the “missteps” as well as the “shining moments.”

Given a thorough assessment of the campaigns goals, mistakes and a complete timeline of the larger events/actions of the campaign, now we can drill down to more specific time usage.  In campaigns there are three primary resources:

1) People

2) Money

3) Time

While many (novice) advisors will focus on the first two, as they are easily measured and leave a direct impression on observers, the most important and the only non-renewable resource is time.  You cannot get back time wasted, you can recruit more volunteers and raise more money, but you can’t go back to the beginning and apply those volunteers and money to the campaign retroactively.  The easiest time to gain money and volunteers is in the last stage of the campaign, the final 15-90 days preceding election day, they are both infinitely more valuable 91 to 300 days prior to the election.

Look at the candidates time expenditures in the first stage of the campaign, how were the hours of the day consumed in the first weeks and months of the campaign?  Was there a staffer or volunteer assisting with the management of time and ensuring that time was utilized efficiently and effectively?  Are there notes and reporting of productivity?  Did the candidate have tangible goals throughout this early stage or were they flailing around trying to generate support haphazardly?  Were long term relationships being built and did those relationships bear fruit later or was time invested that never paid off?   Why?  Was money being spent in this early stage wastefully?

In most “blow out” campaigns, you will find that the biggest problems occurred in the early part of the process, candidates were not provided with the proper training, knowledge and/or staffing to adequately build an effective campaign — or the candidates rejected that training/knowledge in belief they could do it different.  If you as the candidate still believe you can win your race by having a million dollars fall in to your lap from some miracle online action, I can’t help you.  If you expect the party (local, state or national) to carry you, raise the money for you, convince people you are worthy of their votes, I can’t help you.  If you are ready and willing to do the work, the work starts now.

Through this process one must assess every staff person, from candidate on down to super-volunteers, and assess whether the person was in the right position, up to the tasks and responsibilities they had or would have in an alternate position and whether or not that person should be a significant part of any future campaign involving this candidate or district.  Often we are quick to promote people in Democratic campaigns strictly based on the “top line” of their experience, the title they had — we need to look deeper and assess actual competence, talent and whether or not they learned and grew through the experience.  Were they provided mentor-ship for moving to the next level?  Expecting someone to magically attain the knowledge, training and understanding to do a very intense job through enthusiasm and desire is foolish, and yet common in Democratic campaigns.  There are a number of great organizations that provide training like Democracy for America, the New Organizing Institute (new toolbox here), Emily’s List, Wellstone, and of course… MPA Political.

Many of the “powers that be” in the Florida Democratic Party and 2010 statewide campaigns are pushing out the notion that “national messaging” and “factors outside of Florida” doomed the 2010 campaigns in Florida.  This is ridiculous.  Was National Democratic messaging bad?  Yes.  Did it have an impact on Florida in 2010?  Yes.  Was that the most significant reason Florida Democratic candidates got smoked up and down the state and lost the Governorship to an unlikable crook?  Hell no.  Florida Democrats failed to project any quality messaging while the opposition worked unified effective messaging from early 2009 and through election day 2010.  Florida Democrats campaigned for just a portion of the state while Florida Republicans went after the whole state.  Fun fact: had every minimally financially viable Democrat running for state house and state senate won, we would still be in the minority in both bodies. In nearly all of the counties Alex Sink lost by 10% or more, we failed to field a candidate at either State House or State Senate.  This failure to recruit and even try to compete was extremely costly, we also failed to effectively compete at the Congressional level, even in districts where we fielded quality candidates.  Further costly was Democratic candidates being ashamed of Democratic values and attacking Democratic achievements.  You didn’t see Republicans, even Tea Party super conservatives, trashing Republican achievements or distancing themselves from the GOP brand.  They found ways to provide contrast without projecting embarrassment. If you are running as a Democrat, here’s a newsflash, the Republicans are going to portray you as a raging liberal, whether you are or not. The people who buy that aren’t ever going to vote for you, you can’t win them over by taking stabs at the left or adopting anti-progressive positions on key issues.  All you will do is fracture your base and reduce the quantity and quality of volunteer support you will receive.  Project strength and confidence in your values, whatever they may be.

None of our statewide Democratic nominees had good messaging post-primary, the first demonstration of effective unified messaging by the slate was 1/8/2011, with the projection of the message that the FDP committed no crimes and endured no investigations under the reign of Chairwoman Karen Thurman.  Congratulations on unification, now lets find messaging that doesn’t suck.  Being proud to have not (been found to have) committed crimes is the epitome of aiming low.

Nearly all of the emphasis at the 1/8/2011 meeting was put on improving performance in the later stages of campaigning, GOTV, Vote by Mail, etc, where yes, improving systems and strategies for those aspects of campaigning is always good, but problems in those areas can also be a symptom of greater problems in the early stages of campaigning, for which late stage process improvements cannot help.  The greatest problems we face are in recruitment and training of candidates AND STAFF and message development and dissemination.  Those problems won’t go away because we came up with a killer method of signing people up to vote by mail or a great database for managing volunteers on election day.

Maybe the projections and posturing of the 1/8/2011 meeting was just that – not the realities of the focus of the FDP, just a projection to maintain and improve morale while real changes are being made behind the scenes and honest assessments of mistakes have been made and significant changes are being made to correct those flaws/weaknesses in 2012.  But, I’m not optimistic.  I’ll wait for my phone to ring, I’m sure the FDP will call me to help train candidates and/or staff any day now…

#Roots10 Quick Wrap

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This weekend I joined roughly 1000 progressive activists in DC for the 5th RootsCampDC, my 4th, having missed the Februrary 2010 camp.  RootsCamp is a fantastic “un-conference” put together and beautifully executed by the New Organizing Institute.

A space to bring people from all aspects of campaigning, advocacy and governing together to discuss successes, failures, experiences and opportunities, RootsCamp is great atmosphere for progressives to network and grow their talents.  There is a fantastic spill over from the sessions to the common areas and of course to the twInterwebs (hashtag #roots10).

As always, NOI assembled and executed a great event, staffed by fantastic members of their team and a terrific group of volunteers.  The facility at GWU was also great, with plenty of signs and human navigational aides provided to get people where they wanted to be in a timely fashion.

Thank you to all the participants, volunteers, staff and supporting/sponsoring organizations.

From the “back in the day” perspective, I feel like the first two RootsCampDC’s worked slightly better, with half (or less) the attendance, due to both smaller session sizes allowing more participation and the ratio of veteran activists to “rookies” being closer to 1 to 1 than what I would speculate was more like 5 or 6 to 1.  It seemed like there were far more people who only have a historical knowledge going back to 2007 or 2008 than those who can put thoughts in the perspective of understanding from 2006, 2004, 2000, etc.

My two suggestions for the next RootsCampDC would be:

A: Lock down the open session schedule to just Saturday until just prior to the final session on Saturday when you open ONLY the first session time slot on Sunday.  The remainder of Sunday should not be opened until Sunday morning.  Let people process what happened Saturday, discuss with peers what they want to learn more about, which sessions should be repeated/extended/expanded, which presenters they want to hear more from, I believe the content will be more beneficial and more enjoyable.

B: More rooms/spaces for sessions.  Too many sessions were standing room only, too many subjects/aspects weren’t well addressed.  Beyond the obvious disadvantages to this situation, there comes one that may be overlooked…  One of the great aspects of these conferences is the “Vote with your feet” option – when a room goes to standing room only, it makes attendees far less likely to leave, as to do so would be a massive disruption to the session.   Some of the most productive RootsCamp sessions I’ve experienced in the past have been 5-15 people, where discussion can evolve to action in 45 minutes, something much harder to achieve with 40+ people.

My one complaint with no corrective suggestion is that too many session facilitators were lecturing more than fostering discussion or just not allowing enough time to have a valid dialogue, while really not having nearly the level of competence/expertise in the subject to justify such.  An actual quote from one presenter “the message really doesn’t matter, we just have to organize more…”  Really?  Do we really need to explain to the presenters the relationship between messaging and organizing?  To be clear, this wasn’t the norm of the sessions I attended, but really shouldn’t be happening at all.

My call to action:  Now is the time to find, recruit and train progressive candidates if we want to take back the majority in 2012.  We have state elections in several states in 2011 and a rough map coming our way to defend the Senate and White House in 2012.  To have success, we must start laying the ground work for strong challenger campaigns at all levels, meaning now is the time to identify potential candidates, even though the district lines are still pending post-census redistricting.  There is plenty of preparation that can be done in advance of the redistricting process, anyone considering a run should be taking a “be prepared” attitude rather than a passive “wait and see” approach.  We need to do far more to prepare and train our candidates and staff for 2012, and we must fill more races with competitive and competent candidates.

Is there a potential progressive candidate you know?  Now is the time to introduce them to DFA’s Training Academy or direct them to a good, honorable progressive campaign professional (Like MPA Political).

monkey-football

FL-Gov : Performance Analysis

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As promised, here is the complete breakdown of performance versus the democratic performance goals I had projected for the Florida Governors Race.  I will use the same sorting I used yesterday for the turnout breakdown, but I have adjusted the reference of the turnout – each county is reported by what percentage of expected turnout it experienced ie. Sumter is reported as 127.5%, or 27.5% over expected turnout.

2010flgov-topturnoutStarting with the highest performance counties in the state, we see that in only one of the nine overachieving counties did Alex Sink take greater than 50% of the vote, Gasden County, where Sink/Smith took a whopping 72%, 3.88% over my projected goal.  In Union County, Sink/Smith exceeded the goal by just over 7%, with 46.6% of the vote – a small positive negated by the higher turnout assisting Rick Scott’s majority of the vote.

Performance wise, Sink didn’t fare terribly in any of these counties, with Calhoun being the farthest under the goal, by 4.6% with 13.5% increased turnout.  But as was discussed in the turnout analysis, these were mostly Republican base counties, so any increase in turnout was very beneficial to the Scott/Carroll campaign.

2010flgov-highturnoutOn the right, is the chart of counties that experienced high turnout, 105-110%.  Look at the Sink % column, we again can note that nearly all of these are counties Sink lost, the only exception is Orange county.  Orlando delivered for Sink/Smith with 108% turnout and nearly 4% better than the goal.  Sink over performed in six more of these counties, but four of those just resulted in higher scores in the 30′s and one just pushed the score out of the 30′s to 44.8% (Seminole).  All of these increases are offset by the higher turnout delivering a greater increase in votes to her opponent.

In ten of these 18 counties the Sink performance was within 2.2% of goal, the biggest differentials were Taylor, Seminole, Santa Rosa, Walton and Duval.  The 4.6% over performance in Duval was very unexpected, north east Florida was seen as a dead zone for the statewide Democratic campaigns with minimal candidate time and very little staffing.  Without additional data I would wager the most influential actor in this was the Kendrick Meek campaign, led by local organizer Tyler Fort and driven by several visits by Kendrick Meek in settings and events focused on driving out minority and union voters.  I would further posit that had President Obama visited Jacksonville at any point in the last six weeks of the campaign, Alex Sink would be Governor-Elect Sink right now, particularly if his visit to north east Florida included a pop at Bethune Cookman (or nearby).

I won’t forget that certain Democratic nominees scheduled and cancelled stops in the Jacksonville area throughout the campaign – get your scheduling in order before making commitments and don’t forget your base organizations in the opponents base regions, 40% performance is bad, falling to 25% because you didn’t bother to show up or do anything to engage the activists – that’s just sad.  Play the whole field, not just the area between the hash marks.

Sink gets one short smile for this bit… in Collier County, home of Rick Scott, turnout was 109.36%, but Sink out performed historical Democratic performance there by 1.29%.  The smile ends fast though, that 1.29% over goal is still an abysmal 32.4%.

2010flgov-midturnoutIn the thirty four counties that performed within 5% of historical projections for turnout, it is a mixed bag for Alex Sink,  the bottom seven counties on the chart (Left, yellow) shows under performances by the Sink campaign compounded by lower than expected turnout.  Among the seven is Hillsborough, home of the Sink for Governor HQ in the city of Tampa, this was supposed to be a highlight of the campaign, part of the famed un-wisdom “I-4 Corridor” focus.  The FDP/OFA/Sink coordinated effort had a large number of staff working the county and put a great deal in to media in the region.  To have finished under 50% is a huge let down, and even worse when compounded by reduced turnout (96.5%).  Pinellas (St. Petersburg), also part of the corridor/focus, also experienced low turnout (97%) and slight under performance (1%).  If you are going to make one region your focus, you need to significantly over perform in both percentage and turnout, Sink/Smith went under both ways in these two key counties.  Knowing there is a significant GLBT community in this region, one must wonder how different these results would be had Alex Sink been less reluctant to talk about GLBT issues and been more supportive of GLBT rights.  The same can be said for Miami-Dade and a number of the counties in the next (lower) segment of turnout performance.

At the top of this chart, it is notable that five of the top six counties, while mild over performers in turnout, were significant under performances for Sink/Smith.  Flagler county went for Obama in 2008 (as did Volusia and Monroe) and produced just 43% for Sink while experiencing 103.7% turnout.  This is one of the counties hardest hit in the nation by foreclosures and should have been an opportunity to over perform for Democrats.  The lack of support for (and recruitment of) the “under card”, challengers for open and Republican seats is certainly a factor in Flagler and most of north and eastern Florida.  This is one aspect severely neglected by the FDP and a significant departure from the 50-State Strategy employed under the growth years of Howard Dean’s DNC.  All 50 States, all 67 counties, we need to put up strong challengers to every seats, we need primaries and coordinated messaging — that is how you win.

Both Osceola and Leon are striking bright spots for Sink/Smith, slight over performances in turnout with significant over performance to the goal (5 and 8.7% respectively).  Dixie was an oddity, as pointed out by the St. Pete Times crew in this geographic Sink v Scott breakdown, produced 7.1% of the vote for independent candidates, more than double their statewide performance, while turnout remained just a smidgen under projection (99.13%).

Gulf county was a significant under performance, 7.6% below goal, 35.3%, with slightly low turnout (97.9%).  Gilchrist clocked in 4.7% under goal (33.2%) with 96.5% turnout and Brevard and Putnam were also 3.7 and 4.9% under goals as well, both just outside the boundaries of the “I-4 Corridor”.

Alachua experienced both low turnout at 95.1% and under performed for Sink, 1.7% shy of the goal at 59.2%.  This is a strong progressive county that a few months back elected an openly gay mayor, Craig Lowe, and is the home of Sink’s running mate, Rod Smith.  This is another instance of where Sink’s positions and reticence on gay rights may have hurt her campaign.

Finally, we have the poorest performing counties with regard to turnout (chart on right).  Massive under performance in Palm Beach is a huge obstacle for a Democratic candidate running statewide in Florida, this is one of our strongest base counties and a source of large numbers of high energy volunteers and activists.  Not to mention donors.  Turnout flopped at 93.8% and Sink/Smith fell 5.1% short of the performance goal at 58.1%.  Broward, another crucial Democratic Base county showed close to goal performance at .2% under, but was nearly 10% under turnout projections.  Joining the south east Florida turnout collapse are St Lucie (90.4%) and Martin (above chart left, 97%),  St Lucie was a 2.3% under performer (50.9%), while Martin, a Republican base county, went slightly better for Sink/Smith at 1.5% over goal (40.5%).  Glades, Okeechobee and Highlands are adjacent to those four counties in south central Florida, all Republican base counties, and all well under turnout expectations in the low 90′s.  Sink/Smith under performed in south central as well, down more than 7% in both Glades and Okeechobee and a slightly more respectable 1.4% below goal in Highlands.

We also see the statewide totals on this chart, white text on blue background, turnout was right at the projection (off 0.26%), but Sink’s performance was 5.6% below the goals, and just short of victory.

This campaign was a massive undertaking planned well in advance and executed pretty much on the tracks laid years in advance.  The FDP made a concerted effort to project Alex Sink as the party nominee well in advance of the primary, often regurgitating the same tired un-wisdom about the primary date being too late for a Democrat to win after a primary.  News flash, many states have later primary dates and both parties are able to have primaries and win competitive elections.  Rick Scott and Bill McCollum…brutal primary, that must have made Scott a sure loser in the general…Governor-elect Rick Scott…wha?  Three Republicans engaged in a fairly fierce primary for the Attorney General nomination, surely that made it impossible for one of them to defeat Dan Gelber who only had to defeat one primary opponent to get the nomination…oh, oops again.  How about that US Senate race where Charlie Crist got challenged for the Republican nomination…surely Marco Rubio had no chance….oh…damn.   The gaggle of Republicans who fought to run against Alan Grayson…surely that ensured a second term for one of my favorite Congressmen… dammit.  This logic sucks.

We need to adhere to our own rules and processes at the very minimum, the Democratic nominating process needs to be…well…DEMOCRATIC.  I am a supporter of moving the nominating contest earlier, even if it means bearing the cost at the party level, a number of other states are able to do that and utilize the process as an excellent party building and candidate quality improvement opportunity.   I would support using a caucus over a primary in that situation to reduce cost and increase the quality of participation, though one must acknowledge that it would potentially reduce the quantity of participation.

Had Alex Sink had a strong primary challenge, her campaign would have had greater urgency earlier, they would have been tested and improved, had she emerged victorious, it would have given her additional momentum forward in to the General election.  What we can’t have is crappy primary challenges.  We can’t have candidates that argue over petty things instead of the real substance, I like both Dan Gelber and Dave Aronberg but watching them in the primary was more akin to a contest for Junior High Class President than Attorney General.  Arguments over who is more or less supportive of this and more or less qualified because of that.  Less about me vs him and more about what you will do if you get the job to solve x,y,z problems and make life better for the people.  More narrative, more message.  No ageism, racism, sexism or arrogance/patronizing towards your primary opponents.  Bring it real and elevate the level of debate of Democratic issues for a change.

One of the other commonly noted flaws of the Sink for Governor campaign was her presentation and engagement at events and the lack of emotional attachment/passion in her speaking.  I don’t know if they hired any consultants or advisors for this aspect of the campaign**, I don’t know if Alex Sink herself thinks she’s great at this, but it was a huge flaw and a big reason she failed to motivate volunteers and activists throughout the campaign.  Many times people have said Sink does not like “working rooms”, I have observed her at many events bounce between the 10-15 people she has preexisting relationships with in rooms of 200-500 people.  That does not get the job done, you need to shake every hand and speak to every person who took the time to come out and hear you speak.  A number of young women commented to me at one major event how she was a hero to them and she didn’t even acknowledge their presence as she walked by them.  That cost Sink a few hundred volunteer hours, at least, and she had another hour or so at the event to make up for it,  but it was never a consideration.

Alex Sink was often over dressed, creating an unneeded barrier for attachment to many attendees.  Nearly every time, or both times,  I saw her dressed casually, her speech was also more lively and passionate and audience reaction was much stronger.  This is a frequently delivered un-wisdom, we need to put an end to it.

The level of competence displayed by your staff will be heavily reflected in the level of volunteering, contributions and actual votes you receive.   They should be properly considered before hiring and paid well for their work, which is a brutal commitment to dedicate their lives to your candidacy 24/7 for as long as you have until election day.  They should be paid until two weeks following the election, win or lose.  The last thing you need on a tight race is staffers looking for work during crunch time.  The pay offered by campaigns in Florida Democrats is generally bordering on embarrassing, with highly qualified people taking lower level jobs in other states for higher pay (and benefits!).  Of course, given the level of performance demonstrated, maybe paying crappy wages is justified…or is it the cause?  The FDP should provide training to candidates and staff early and throughout the campaign season, they should provide assistance with hiring, providing the resources and knowledge needed to avoid candidates who dump a bundle of money on a consultant, staff, etc that produces no/little benefit.  They should provide these resources to any candidate who qualifies as a candidate and is a member of the party in good standing for no fewer than two years.  It is not the FDP’s job to decide who is and who is not a viable candidate, it is not the FDP’s job to decide who the best candidate is.  It is the FDP’s job to make every Democratic campaign better and deliver Democratic victories in the general election.

The amazing but sad truth to Alex Sink’s campaign is that she ran exactly the campaign she said she was going 18 months out, and the results are almost identical to her husband’s campaign, which she discussed in the early part of this campaign…was lost by failing to turn out liberals in south Florida.  Just as you can’t play half the game and expect to win, you can’t play half the state and expect to win.  Trying to be more moderate to appeal to independents and Republicans doesn’t work either.

Join the conversation about how to improve the Florida Democratic Party with Twitter hashtag #FDPideas – we don’t know if anyone will listen, but it needs to be said.  Take a bigger step and come out to RootsCampFL.

**MPA Political, LLC specializes in this aspect of campaigning, please feel free to contact us.

2010 FL-Gov Turnout Projections - >10% error

FL-Gov: Turnout Predictions versus Actual Turnout

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On Sunday, I posted my turnout projections for the Florida Governor’s race, let’s see how I did…

First, the ugly – counties where I was off by 10% or more either direction:

2010 FL-Gov Turnout Projections - >10% error

Nine of 67 counties had projections off by 10%, all experience greater than 10% more turnout than expected.  No counties showed >10% less turnout than projected.  Sumter was the worst with 9,021 more people showing up than were projected, a whopping 27.5% difference.  Nearly all of these nine counties are Republican base counties, with Democratic performance goals at or under 40%, the exceptions are Gadsden (65% Democratic performance) and Calhoun (45% performance).

Next, let’s look at the counties that fell between 5% and 10% difference from projections:

2010projvresults-meh

Twenty four of Florida’s 67 counties fall in this category, of all types and sizes.  The surprises in this category include Duval (Jacksonville), where local activists, media, etc were decrying the horrifically low turnout during early voting, particularly among Democrats and minorities.  In the end, Duval exceeded historical projections by 5.5%, roughly 13,000 votes – and Alex Sink significantly over performed in the county at around 45% as well.

Orange county was more than 20,000 votes over projection but was more than offset by under performance in Democratic strongholds Broward (42,000 voters short) and Palm Beach (24,000 voters under).  Some of these may see some upward correction with full canvasses of absentee and provisional ballots, and Broward is still reporting a couple precincts unreported — but it wont erase a deficit of 42,000.

Lee county saw 10,000 more voters than expected with slightly better than expected performance for Sink (.85%) — I’ll give the credit to the Lee County Young Democrats for that.  On the other side, it looks like another county where the Republicans were able to turnout a large number of “unlikely voters” for Rick Scott.  This is the demonstration of a campaign with unlimited funding that puts the money to good use.  Seminole, Lake,, Collier and Marion are all strong Republican counties as well.  St. Lucie, 7,388 votes under projection is a Democratic county, joining Broward and Palm Beach.

The sheer win:

These are counties where turnout performance was within 5% of projections, 34 of Florida’s 67 counties.  Ten within 1% – more counties were within 1% than were off by 10% or greater.

This is the largest segment and has a wide range of counties, spanning the spectrum.  Miami-Dade saw nearly 12,000 more voters than expected, probably due to the significant effort put up there by Kendrick Meek and Dan Gelber.  Hillsborough and Pinellas, homes of Tampa and St. Petersburg were key focus points for the Alex Sink and FDP/OFA coordinated campaign – both under performed in turnout by roughly 10,000 votes each.  I was pretty shocked by that, clearly the quality of the campaigns and particularly their GOTV efforts need to be looked at with great scrutiny.  Just throwing bodies at it doesn’t work, you need training and focus to deliver results.  Having a campaign/candidate with a message and appeal would probably help as well.

At nearly 5% under turnout projections, Alachua was a huge let down – home of Rod Smith and one of the most progressive counties in the state, we needed those 3800 voters to show up.  Volusia was a strong performer for Obama in 2008, 2010 was a different story, 7,000 voters under projections and they voted slightly more Republican than we needed.

Overall, I nailed it.  13,510 move votes were cast than projected, a difference of 0.26%.  I’m generally happy with anything inside of 3.5%, though I prefer to be over rather than under, but inside of 1%, it shouldn’t matter either way.  I do wish more of the people that had shown up were Democrats or voted for Democrats, but that is the fault of the campaigns and candidates, not the voters.

In progress FL-Gov results, incomplete!

FL-Gov Results: What I see that says Sink will win…

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UPDATE @ 3:20AM — With additional numbers in from Hillsborough showing VERY POOR (sub 50%) performance by the Sink/Smith campaign, this one looks over pending recount.  Very disturbing results and tragic for the people of Florida if this isn’t overcome by massive turnout in the remaining outstanding precincts/absentees/provisionals tilted heavily in Sink’s favor or a successful recount flipping it over.

…when Palm Beach and the rest of South Florida is fully counted, we should have a victory for Alex Sink.

I previously posted turnout projections and vote/% goals for Sink’s campaign, here are some comparisons, NOTE!! these numbers are unofficial and incomplete, we are still waiting on additional votes to be counted in several counties.  Additionally it appears the Florida Division of Elections lops off Write-in votes in the election night process, so there are a few additional votes in every county not included in these totals.

In progress FL-Gov results, incomplete!

If you focus on Palm Beach and Broward you will note they are under projections while the adjacent large Democratic County of Miami-Dade is over projections.  This is where the Bulk of Sink’s votes need to come from to close the gap.  Significant over performance in Duval, Leon, Orange and Seminole counties bodes well for Sink, under performance in Palm Beach is dragging her down, if that is corrected with the remaining precincts, we should see the race flip over to a narrow Sink victory.

The negative side is that turnout exceeded expectations in many of the smaller counties, and it was purely “unlikely voters” who pulled the lever for Scott, the impact of outspending your opponent 6 to 1.  Santa Rosa is a good example of this, and you can also see significant under performance in turnout and slightly less than the goal percentage in the strong progressive county of Alachua, home of Sink’s running mate, Rod Smith.

The under performance currently reflected in Hillsborough is the most striking, home of the Sink HQ and basically her home community, the focus of her campaign’s efforts and home to a number of fantastic activists.  Maybe there are more votes to be counted there as well that could impact the outcome significantly.   One has to wonder how much the ‘Charlie Crist’ factor contributed to the outcome in the greater Tampa area, where he performed well and Democrats underperformed.

ALL NUMBERS ARE UNOFFICIAL!!!  INCOMPLETE RESULTS!!!  ENTIRE POST MAY BE INVALIDATED BY DATA RELEASE DURING POSTING!

Sink / Smith 2010

2010 Vote Projections – Florida Governor’s Race

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The following data and commentary should assist some in following and understanding the returns tomorrow night, focused on the Governors race.  I will include historical data and some formulas that create history based projections.  There is also a bit of “art” in the shaping of performance based on the perceived focuses (geographically and demographically) of the campaign/party activity, and some notes will be provided explaining those below.

Traditionally, history for the previous 2-3 similar races for the office would be used, in addition to other offices for the same “district”, in this case statewide.  For my projections, I am rejecting the use of any data prior from 2004 or prior, as too many significant changes impacting the electorate of the state have occurred, making the data inapplicable for future elections.  Further effects on the precinct or sub-district level might also be applied on a more intense projection, taking more of the down ticket (US House, State Senate/House, County and Municipal races) impacts in to account.  The need for such is minimized by the absolutely minimal showing of Democrats even competing for down ticket races, despite huge deficits in the State House and Senate.

Democrats hold 44 of 120 State House seats, with just 11 Democratic Challengers financially competitive for Republican held seats while 7 Democratic seats have competitive Republican challengers.  Best possible outcome would be a 65 to 55 Republican majority.  In the State Senate, there is a competitive Democratic challenger in just 3 races, while the Republicans have a strong challenger for one Democratic seat.  The current balance of the State Senate is 26 R’s to 14 D’s, leaving the best possible outcome at 23 R’s and 17 D’s.  Neither of these best outcomes are going to happen.  There is a significant chance to fall below super-minority status in the Senate, and while we are losing some of our strongest voices, few of the challengers running to replace Democrats, or as red to blue challengers have demonstrated such leadership and vocal capacity.  For reference, financially competitive is defined as roughly 50% of the incumbent’s capacity to spend (donations, loans and in-kind contributions), using data posted in the 10/29/2010 reports.

Given this “undercard” it makes it very challenging for the statewide Democrats to overcome the “local advantages” Republicans hold.  Each incumbent or competitive challenger for State House/Senate is a powerful local surrogate and vote driver for the top of ticket campaigns that cannot be everywhere every day.  These local campaigns provide infrastructure, communication, energy and urgency at a more focused level, neighbor to neighbor, friend to friend, something hard to replicate with paid staff or volunteer organizers.  This was one of the key components of Howard Dean’s 50-state strategy, and a big part of the significant gains nationwide in 2006 and 2008.

The impacts of a thin under card are exposed to greater extent when you focus your resources heavily in one geographic region, reducing the levels of staffing, media and candidate time in other regions significantly.  If you have a strong under card with supportive candidates down ticket, they can carry your campaign through the reduced effort to some extent.  In this situation, with the 2010 Democratic Co-ordinated/Alex Sink for Governor campaign focused heavily on the “I-4 Corridor” (really Tampa/St. Pete and Orlando), the burden placed on the rest of the state is tremendous.  In south Florida there is a strong risk of having not motivated the largest Democratic populations in the state sufficiently, either by policy/rhetoric or by lack of effort.  Alex Sink herself cites this failure as the main reason her husband, Bill McBride, failed to win his campaign for Governor.  In northern Florida, there is far less infrastructure and institutional support on the Democratic side, making it harder to deliver results, but there are significant voting populations, and a large number of Democrats, particularly in Alachua and Duval, that must be turned out to compete statewide.  The difference between Obama winning and Gore and Kerry losing Florida can be summed up by Obama’s ~48% in Duval versus Gore and Kerry in the 30′s.  Less than 39% in Duval makes it nearly impossible to win statewide, this makes for a strong indicator to watch tomorrow night.

Let’s look at some numbers:

2006 Gov vs CFO

Here we see a comparison of the 2006 Democratic results for Governor and for CFO in the General election.  In most of these key counties, Alex Sink’s campaign for CFO outperformed Jim Davis’s campaign for Governor by between 4 and 15%, most of them falling right around 9% better.

When you look at the actual votes, the spread of more than 17,000 votes between Davis and Sink in Duval County, roughly 10,000 votes more in each of Lee, Leon, Palm Beach,  Sarasota, and Volusia Counties, with more than 15,000 in Pinellas County and 20,000 votes in Orange County.  The Davis campaign is often discussed as having been an uninspired and poorly executed adventure, which accounts for some of the gap, some is accounted for in the differing appeal of Alex Sink as a candidate, the oddity of recently created office of CFO, and some by the quality and focuses of her campaign in a year of significant Democratic gains nationally and here in Florida.

The final total puts a difference of 301,572 votes between Davis at 45% and Sink at 53.5%, the difference between victory and defeat, 162,236 of those votes are shown in the chart to the left, 13 of Florida’s 67 counties accounting for more than half the differential.

To make performance goals and projections, the first objective is to establish a turnout projection.  To do this, we rely on historical data, in particular the 2006 Governor and CFO, the 2008 Presidential campaign and current registration data as of the 2010 General Election October book closing.  Further projections are made with adjustments based on a variety of effects impacting turnout and support, as discussed above.

2010 Projections

2010 Projections - click to enlarge.

The 2010 Projections is math factoring the 2006 Governor’s race five times, the 06 CFO race once, and the 2008 Presidential race once.  The second column provides a goal for the Alex Sink/Rod Smith campaign that is based on the 2006 Governors race, increased by between 0 and 9%, based on the Sink/Smith’s campaigns strengths and focuses from external perception and public polling data where available, filtered through an analytical filter (my head).  In the next column you find the actual vote count the percentage equates to, should the turnout projections hold true.

The next two columns present the book closing total of Registered Democrats in each county followed by the percentage of all registered voters the 2010 Projections represent.  The final column of data is the percentage of all registered Democrats Sink would need to hit her vote goal, should no Republicans/NPAs/Others vote for Democratic ticket.  This shows where the campaign needs to experience greater cross over voting, or really run up the numbers with the base.  What gets interesting is comparing the Sink 2010 goals to the Sink 2006 Performance, where in many cases, Sink 2006 outperformed the goals set here for 2010.  The heavy lifting for the Sink campaign is within the geographic regions they have set as their focus point from the beginning, the I-4 corridor, Hillsborough and Orange County, if they fail to make those goals, the fate of the Democratic ticket will follow the same path as the 2006 Jim Davis campaign.

There are some other effects in play, Rick Scott’s tremendous negatives, the reluctance of AG Bill McCollum to endorse the man who beat him in the primary, and the Crist as Indy vs Meek vs Rubio US Senate Contest, which could cause tremendous upheaval down ticket should Crist’s “reject both parties” message result in significant ‘one shot voting’.  As I posted previously, I don’t understand how any Democrat can think voting for Charlie Crist is a good idea, he screwed you for his entire career, bragged about his conservative values, but now he’s claiming to be a sensible moderate interested in helping women, students and teachers he screwed over so many times before?  You must have been born yesterday.  And shame on the media for allowing him to get away with this crap, for supporting it and justifying it.  What happened to Journalistic Integrity anyway?  Oh yes, media consolidation.

Could all my numbers be wrong? Absolutely.  Could the goals set internally by the Sink/Smith campaign and/or Florida Democratic Party be vastly different than what I have presented in these models?  Yes, of course.  We will find out the results tomorrow night, everything else will be dominated by speculation and rumormongering.  Win or lose, we MUST do better in 2012.  We must have more competitive Democrats running for US House, State House, State Senate and County offices around the state, particularly for Republican held seats.   We need to do a better job of training our candidates and staff, of hiring dedicated professionals rather than friends, family and “big names”, and a much better job of being proud and loud about our values.  Now, if you haven’t voted yet, GO DO IT.  If you already voted, spend election day finding people to get out and vote Democratic, AT LEAST FIVE.

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